{"id":4120,"date":"2021-02-07T23:36:11","date_gmt":"2021-02-07T21:36:11","guid":{"rendered":"https:\/\/trendhoreca.com\/2021\/02\/07\/testovoe-otkrytie-restorana-delat-ili-net\/"},"modified":"2025-07-03T04:51:56","modified_gmt":"2025-07-03T01:51:56","slug":"testovoe-otkrytie-restorana-delat-ili-net","status":"publish","type":"post","link":"https:\/\/trendhoreca.com\/en\/2021\/02\/07\/testovoe-otkrytie-restorana-delat-ili-net\/","title":{"rendered":"Test opening of a restaurant. To do or not to do?"},"content":{"rendered":"

A test opening is when employees are not hired and trained, construction work is not completed, the menu will not work, etc.<\/p>\n

The phrase \u201cWe are working in test mode\u201d is understandable to everyone. But how strange does it sound, sorry, or worse, a million apologies to the Guests for the shortcomings!?<\/p>\n

Is it worth opening if the facility is not ready for quality work? Is it acceptable for you for Guests to come and pay for an unfinished product? Even if you give a discount?<\/p>\n

Not worth it! Because there will be a colossal loss of potential Guests, and such a negative will not be easy to fix. This can take a huge amount of time and money.
\n\u2800
\nIt is much more efficient to spend efforts and investments on staff training and high-quality project refinement. Building internal and external standards. Eliminating \u201cdeficiencies\u201d and opening the doors to Guests with their heads held high!!!
\n\u2800
\nApologizing from the first days of work is a big mistake, from the point of view of building a strong brand! Guests and staff develop distrust, people simply do not want to eat and work in such establishments.
\n\u2800
\nTest opening – some establishments practice it, and the choice is always yours! And “Construction-party” works great in some concepts. The main thing is not to the detriment of business.<\/p>\n","protected":false},"excerpt":{"rendered":"

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